Latest News

Back to Latest News back

 

Infront China agrees ticketing partnership for 2019 FIBA World Cup

Infront China agrees ticketing partnership for 2019 FIBA World Cup
November 24, 2017

Infront China will support ticketing and merchandising as part of a wide-ranging partnership with international baskeball body FIBA for the 2019 FIBA World Cup in China.

The Chinese arm of Infront Sports & Media has won the exclusive domestic marketing rights to the event.

Under the agreement, Infront China will also develop the commercial programme in China across sponsorship, merchandising and hospitality areas.

Frank Leenders, FIBA Director of Marketing and Communications at Fiba, told the SportsProMedia “I very much appreciate the (local organising committee) and Infront China’s great support for the preparation of the FIBA Basketball World Cup 2019.

“It is our honour to form a strategic partnership with Infront China, one of the most respected sports marketing companies in the world. As the exclusive marketing partner in China for FBWC 2019, Infront China’s rich local marketing experience and international expertise will contribute greatly to the commercial development of the tournament.”

Li Jinsheng, Executive Vice President of the organising committee added “with the official launch of marketing program, we expect enterprises from home and abroad to seize the rare opportunity to get involved and ultimately find a win-win solution for all.”

Infront China Managing Director Anne Zhao added “in these 13 years of support given to Chinese basketball, Infront China has developed a unique basketball DNA.

“We look forward to developing and providing mutually beneficial commercial opportunities to our partners and sponsors and making a joint effort to present a wonderful and successful World Cup to all the basketball fans around the world.”

Infront China’s portfolio in the country also includes an eight-year partnership with the Chinese Basketball Association (CBA) that was agreed in 2011.

Infront Sports & Media is a division of the Dalian Wanda Group. 

28th November 2016 - CHINA’S PLAN TO MASSIVELY EXPAND ITS SPORTS INDUSTRY 

31st August 2016 - DALIAN WANDA TO BUILD US$9.45 BILLION CULTURE, SPORT AND TOURISM ‘CITY’ IN CHINA’S SHANDONG PROVINCE

21st March 2016 - WANDA GROUP PARTNERS WITH FIFA 

2nd January 2016 - WANDA SPORTS TO ESTABLISH GLOBAL BASE IN GUANGZHOU

26th November 2015 - DALIAN WANDA UNVEILS WANDA SPORTS GROUP

11th September 2015 - DALIAN WANDA BUYS IRONMAN TRIATHLON GROUP FOR US$650 MILLION

13th February 2015 - CHINA’S WANDA BUYS INFRONT SPORTS & MEDIA FOR US$1.2 BILLION

21st May 2012 - FIBA ESTABLISHES GLOBAL MEDIA AND MARKETING UNIT


Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Gladstone MRM

Gladstone Health & Leisure (Gladstone MRM Pty Ltd Australia) is a leading supplier of leisure management and fitness software and is endorsed by leading health and fitness professionals and…

read more

Access / Billing / Fitness / Technology / Venues

 
 

CENTAMAN

Centaman has been a market leader in Enterprise Software Solutions for the leisure and recreation industry and both profit and not-for-profit attractions since 1991. It offers a wide range of software…

read more

Access / Billing / Fitness / Technology / Ticketing

 
 

SimplySwim

    SimplySwim is a school management solution that helps swimming school owners and managers optimize operations by automating functions such as managing class schedules, billing and…

read more

Aquatics / Education / Recreation / Safety / Technology

 
 

24/7 Software

The world's greatest properties run on 24/7 Software Whether at commercial properties, corporate facilities, sports arenas, or public entertainment venues, we're proud to lead the way in…

read more

Entertainment / Security / Sport / Technology / Venues

 
 

Spill Station Australia

Compliant chemical storage and decanting solutions. Includes spill kits, spill containment pallets, chemical decanting decks and safety shower and eyewash equipment. See our full range of solutions

read more

Aquatics / Safety / Security / Venues

 
 

Pricemark Pty Ltd

Pricemark supplies a wide range of custom branded membership & RFID access products for the Health & Leisure Industry. 

read more

Access

 
 

Abel Sports

INTRODUCTION Abel Sports is Australia’s leading manufacturer and suppliers of Goal Posts, sports ground safety netting systems and coaches boxes for Stadiums ,Sports Clubs, Councils and…

read more

Recreation / Sport / Venues

 
 

HRMWEB

At easyemployer we've come up with a software solution that manages one of your most important, and often most costly, business resources - your staff. We are helping 100s of clients to…

read more

Finance / Fitness / Technology

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business