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ASM Global has announced the appointment of experienced Middle East venue management and entertainment professional Dr Debbie Kristiansen as General Manager of the new Bahrain International Exhibition & Convention Centre - which is set to be the largest venue of its kind in the Middle East when it opens in 2022.

Being developed to boost the Kingdom of Bahrain’s position as a meetings and events destination, attracting future tourism investment and events to the region, the Bahrain International Exhibition and Convention Centre will offer 95,000 metre² of exhibition space over 10 halls, a 4,000-seat tiered auditorium, 95 meeting rooms, Royal & VIP Majlis and a 250-seat restaurant.

The appointment of Dr Kristiansen, who has lived and worked in the Middle East for 16 years, has been applauded across the industry.

Ranked in the Top 30 Most Inspirational Women in the Arab World 2019 and Middle East Female CEO of the Year 2018, with a long and distinguished career in the tourism, exhibition, events and entertainment industries, Dr Kristiansen’s knowledge and understanding of the culture and the character of the region will be an invaluable asset in her new role.

ASM Global APAC and Gulf Region Chairman and Chief Executive, Harvey Lister advised that Dr Kristiansen is the ideal candidate to take on the role of General Manager of this landmark development, stating “Debbie has more than 30 years’ experience in the industry and her leadership skills will bring many unique qualities to the role.

“Her appointment will help consolidate ASM Global’s reputation in the region as the world’s leading producer of event experiences and enhance Bahrain’s standing as an international meetings destination.”

Commenting on her appointment, Dr Kristiansen said she was ‘truly excited’ to join the ASM Global family with its unparalleled reputation for delivering the very best in venue and event management and creating memorable experiences.

Dr Kristiansen advised “to have the opportunity of working both for ASM Global, and to return to the beautiful destination of Bahrain, is a dream come true. This will allow me the privilege to help mentor and build the talent and skill set of young Bahrainis for generations to come.

“I look forward to working closely with Bahrain Tourism & Exhibition Authority to develop and grow the international MICE business, and to create a long-term legacy for Bahrain.”

Iain Campbell, Executive Vice President, ASM Global - Gulf Region, welcomed Dr Kristiansen’s appointment and said it highlighted ASM Global’s reputation and ability to attract the best talent from across the globe.

Campbell added “it is a pleasure to have Debbie on the team with her considerable knowledge and experience across the broader industry, both regionally and internationally.”

Campbell went on to say that looks forward to welcoming other industry professionals to the team as the project progressed, offering a unique opportunity for those wanting to be part of the Middle East’s biggest and most advanced exhibition and convention facility.

Images: Dr Debbie Kristiansen, ASM Global's inaugural General Manager for the Bahrain International Exhibition and Convention Centre (top) and the design concept for the Bahrain International Exhibition and Convention Centre (below). Credti: ASM Global/Bahrain International Exhibition and Convention Centre.

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